HelloFresh
Meal kit deliveryA weekly meal kit: pre-portioned ingredients and recipe cards arrive at your door, you cook.
Business model and pricing in detail
- Business model
- A no-commitment subscription to a meal kit delivered every week. The service sells ingredients, not software.
- What it costs
- The price per serving depends on the number of people and dinners per week, and goes down as either one goes up: €8.25 for 2 people and 2 dinners, €6.60 for 2 people and 5 dinners, €5.75 for 3 people and 4 dinners, €3.89 for 6 people and 6 dinners, plus €5.99 delivery per box. The discounts shown on the home page are welcome offers, not a regular rate.